Bengaluru (Karnataka) [India], July 7 (ANI/Hunk Golden and Media): In a fast-growing market that has demonstrated an appetite for homegrown plant-based brands, Bengaluru-based Sudo Foods has launched plant-based chicken samosas, chicken seekh kebabs, chicken popcorn, and mutton galouti kebabs. The plant-based startup's ethos is to 'unjunk' packaged food and offer kind alternatives to India's vast non-vegetarian population.

With four products out on the market and a fifth (plant-based chicken burger patty) in the pipeline, Sudo Foods is redefining plant-based snacking. The founders, Abhinav Chawla and Sadhika Agarwal, believe in using fresh, natural, and ethical ingredients - plant-based sources like seitan and soya with zero preservatives, zero cholesterol, and zero trans fats. The clean label aims to make plant-based meat healthier, tastier, and more convenient. Their ready-to-cook products can be served up in under 10 minutes and are currently retailing via D2C and B2C channels.

The startup has been operating in stealth mode over the last year as they developed their products to perfection and has now launched across BengaluruWith the addition of new plant-based startups like Sudo Foods, we're moving closer to our goal of transforming the way that food - and our protein in particular - is produced and consumed around the world. In India there are now more thanResearch from expert nonprofit Good Food Institute India found that 63 per cent of Indian consumers are very or extremely likely to purchase plant-based meat in aTalking about the brand's raison d'etre, Abhinav Chawla, Co-Founder, Sudo Foods, former investment banker and IIT Roorkee alum said, "After I gave up eating meat, I missed its taste and texture and couldn't find an alternative butter chicken or tikka or kebab that wowed me. Until we decided to create one." Adding on to how they went from an idea to a product, Sadhika Agarwal, Co-Founder, Sudo Foods and former investment banker said, "A couple of months from the genesis of the idea, we started experimenting in our kitchen. We were clear we wanted to solve for taste, nutrition, and convenience - all while upholding food ethics. So, we decided to make plant-based foods like kebabs for the Indian palate, made without any preservatives or chemicals. Our products are made from fresh and natural ingredients, and don't taste like packaged food!"Experts at GFI India are working closely with plant-based startups like Sudo Foods towards improving and optimizing their products. GFI India's Senior Innovation Specialist Nicole Rocque said, "Improving taste, price, and convenience is the holy grail when it comes to plant-based meat, but globally and in India as well, we've seen that consumers are choosing these foods for reasons of personal health and nutrition. A majority of conscious consumers will pay attention to the labeling on plant-based products - checking both the front and the back to examine ingredient lists, protein content, and other nutritional information. Plant-based meats generally have fewer calories and less saturated fat. They contain zero cholesterol and almost always contain fiber. It's fantastic to see startups like Sudo Foods recognizing that health is an important factor that determines the acceptance and uptake of plant-based meats. This could help them carve out a niche in the plant-based market in India."Find and tag Sudo Foods on the following social media handles:Find and tag GFI India on the following social media handles:This story is provided by Hunk Golden and Media. ANI will not be responsible in any way for the content of this article. (ANI/Hunk Golden and Media)